Principles in Brief
Motivation (from the Latin word meaning “to move”) is what prompts us to act. It is not a feeling, emotion or what makes a person happy. A person’s motivation comes from a combination of what is within them (intrinsic) and their environment (extrinsic). Thus, to have an organization of contribution-motivated people, we address both factors.
We start by selecting contribution-motivated employees who define success as making a positive difference for others and have a strong desire to do so (intrinsic). We then strive to select supervisors who will create an environment (extrinsic) that motivates employees to maximize their contributions to Koch’s long-term success. (See Alignment of Incentives.) We reward results rather than activity; otherwise, we unintentionally motivate employees to do work that is wasteful.
We also recognize that for individuals to act, they not only need to be dissatisfied with the status quo, they need to have a vision of a better state and a belief it can be achieved. (See Requirements for Human Action.) Just as profit and loss can help satisfy these three conditions for entrepreneurs, roles, feedback and rewards can help satisfy these conditions for employees.
Rather than using rigid, formulaic pay structures that fail to consider what an individual has contributed (whether positive or negative), we attempt to reward employees according to the long-term value they create. This includes contributions to culture, current results and building capabilities that we believe will generate results. When employees understand how they earned and can increase their compensation, they become more fully motivated to increase their contributions.
Effective supervisors are motivated to help their employees self-actualize, rather than control and stifle them. They prioritize building trusted relationships and learning how to motivate each employee based on what is important to them, given their subjective value – such as pay, doing meaningful work they are good at and care about, having some control over their activities, and the opportunity to be creative and develop. (See Life of Meaning and Synergy.)
Viktor Frankl, a psychiatrist and Holocaust survivor, believed that we all need “the striving and struggling for some worthy goal…the call of a potential meaning waiting to be fulfilled. . . . That the more one forgets himself – by giving himself to a cause to serve, or another person to love – the more human he is and the more he actualizes himself.”
While imprisoned, he learned that even when experiencing great difficulty, we have the power to choose our response. He gave the example of “men who walked through [the concentration camp] comforting others, giving away their last piece of bread.” Those who did so had a better chance of surviving, because it gave them a reason to live. Frankl also taught that when people have no meaning in their lives, they default to the destructive paths of power or pleasure.
Psychologist Abraham Maslow believed that this pursuit of meaning is a deeply personal journey because everyone differs in their aptitudes, interests, goals, experiences and circumstances. We increasingly self-actualize as we learn about ourselves – what we care about as well as what we are and are not good at. This better enables us to contribute and succeed, and help others do the same.
In Maslow’s view, we most fully self-actualize when we can achieve what he called synergy by resolving the “dichotomy between selfishness and unselfishness…when by pursuing [our] own self-interest, [we] automatically benefit everyone else, whether [we] mean to or not.” He believed it was possible for societies and organizations to create these conditions. (See Alignment of Incentives.)
Maslow and Frankl found that people prefer meaningful work to meaningless work. Studies have found some janitors to be among the most self-actualized hospital employees. Those in hospitals that enable them to understand how they contribute to the well-being of patients and the smooth functioning of the hospital can experience deep satisfaction and meaning in their work. Similarly, Maslow explained that "washing the dishes can be the most meaningless chore or it can be a symbolic act of love for one’s family.” Thus, what’s important is not the nature of the work itself but our understanding of its purpose and who it is helping.
As employees, we find greater meaning in our work when we understand how it contributes to improving other people’s lives and the overall success of the company. Feedback, recognition and rewards help us understand what is valued by others, thereby enabling ourselves and others to experience greater synergy, and our organization and society to experience greater success. (See Motivation.)
Misunderstandings We Strive to Avoid
Below are some misunderstandings that are common in many organizations but are inconsistent with our principle of motivation.
- Motivate means “to make happy”: Motivation is about what prompts someone to act. While sometimes happiness or pleasure might cause someone to act, there are many things that motivate an individual. It’s a mistake to primarily think about happiness when trying to motivate.
- If it's motivating to me, then it's motivating to everyone: This misunderstanding combined with the desire for consistency is often what causes organizations to have one-size-fits-all programs that determine everything from compensation to job duties and advancement.
- It’s only about the money: Money matters to people, but it’s not the only thing that matters. It's a mistake to think that if you just get the incentives (money) right, then everything will fall into place.
- It’s never about the money: People prefer meaningful work and are often motivated by many factors other than money. But it’s a mistake to assume people are here purely for the love of the work and then overlook rewards, recognition and other extrinsic motivations.
- Motivations don’t change much: This misunderstanding can lead to poor assumptions about what an individual cares about or wants and can make it more difficult to partner with employees. An individual’s motivations change over time – as they grow and their circumstances change – and if we fail to recognize that, employees can become frustrated or stagnate.
Examples
These examples highlight the mix of intrinsic and extrinsic motivations in the workplace.
- Taking a New Job
- A Job Well Done
- Meaningful Work
Robin decided to move from a role where she supervised others to a job without a team reporting to her. She made the move after realizing she was minimizing the time spent with her team because she was trying to maximize her time working on projects that were exciting to her. This put Robin in a position where she wasn’t very successful as a supervisor, so she wasn’t getting recognized and rewarded as she wanted. By moving into a role where her motivations better aligned with the company’s needs, Robin created more value, earned more rewards and got more satisfaction from her work.
Juan and his team worked a lot of extra hours to address a technical issue that was affecting product quality. Juans tells the team, “I hope you feel a tremendous amount of pride in what we achieved. I know you received overtime pay – and everyone likes more pay – but you also gave up personal time to work those extra hours. I want you to know I really appreciate it. Job well done, team!”
Perina is a leader in a facility that has struggled with employee retention – especially in areas where work is repetitive. Exit interviews suggest that many employees in that area aren’t connected to the bigger picture of what the facility does. Perina works with others to add a section to the new employee training where they learn how their products make customers’ lives better. Shift supervisors report that new employees seem to have more energy around doing things well and retention has improved.
Give it a Try
The power of these principles happens through application. There’s no substitute for learning as you apply.
Consider sharing with your supervisor some specific things that motivate you.
Review the common misunderstandings above. Reflect: do any of these misunderstandings reflect your current thinking? What can you do differently going forward?
Why is it important to consider both intrinsic and extrinsic motivations?
What might be some consequences if we fail to consider extrinsic motivations? What if we fail to consider intrinsic motivations?
Why might someone’s motivations change over time? Do you think this is common? Why or why not?
Have you ever experienced an incentive that was intended to be motivating, but it turned out to be demotivating?